Here at Page Six, we’ve been counting down the minutes to Black Friday.

And now that the big day’s finally here, we’re both hunting down the best deals money can buy and filling our own carts to the brim.

Below, shop everything our editors are eyeing, from the perfect weekend bag to a stunning piece of jewelry we’ve spotted on Taylor Swift. (Plus, check out our guides to the best Apple deals, beauty markdowns and more.)

“My sister recently expressed her extreme interest in my Strathberry Mosaic Nano bag, and who could blame her? It’s the perfect size and crafted from the softest, most supple leather imaginable. Since Strathberry’s offering 25% off sitewide for Black Friday and Cyber Monday, her wife and I are planning to snag one and surprise her with it for Christmas. Let’s hope she’s not reading this!” — Elana Fishman, Page Six Style & Shopping Director

“This bag’s truly a game changer. From a laptop sleeve to a spacious shoe compartment, Shay Mitchell truly knocked it out of the park with all the thoughtful design details. It’s kept me organized on many a weekend trip — and at 30% off, it’s an unbeatable deal right now.” — Hannah Southwick, Page Six Commerce Writer

top pick

“You can’t get more classic than a pair of Levi’s. After seeing the brand’s denim on countless celebrities (and hearing them rave about it in interviews), I’ve been eyeing this timeless style. And with everything currently 40% off for Black Friday, it’s the prime time to add it to my cart.” — Hannah Southwick, Page Six Commerce Writer

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“I’ve tried a lot — and I mean a lot — of lip balms over the years, and Goop Beauty’s are my current favorites. They’re so rich and buttery, and soothe and nourish my perpetually chapped lips like nothing else. And when I want a red lip I can apply in seconds without whipping out a mirror, the Tomato shade is it!

“This trio would make a fantastic holiday gift, and like most everything else on Goop’s website right now, it’s 25% off when you use the code CYBER25.” — Elana Fishman, Page Six Style & Shopping Director

“What can I say? I’m a sucker for sunglasses. I already have a pair of Miu Miu shades that I love (and paid full price for), so Nordstrom offering a 25% discount seems like the perfect reason to add another to my collection.” — Ally D’Aluisio, Page Six Managing Editor

“I’ve always loved Le Creuset’s dutch ovens, and after getting my hands on the brand’s baking dish (and becoming completely obsessed with it), I knew I wanted to buy more. This saucier comes in a bunch of different colors — I personally love the white — and the olive branch design makes it look more like an art piece. I will definitely be picking this up for Black Friday” — Tori Schneebaum, Page Six Photo Director

“If you haven’t tried Rag & Bone’s magical Miramar denim yet, you are missing out. They’re sweatpants that look like jeans — so they’re kind of the perfect pants to pair with overeating during the holidays. They’re 25% off right now, too!” — Kristin McNamara, New York Post VP of Influencer Marketing & Franchise Growth

“I’ve been coveting this beautiful piece since spotting it on my forever style icon, Taylor Swift, and it’s a rare 25% off for Black Friday when you use the code GOLDEN. Plus, as our commerce writer Hannah astutely pointed out, my initials are EF — so I kind of need it, right? While I personally won’t be placing an order, I fully intend to send a link my husband’s way, since the holidays are right around the corner. Hint, hint!” — Elana Fishman, Page Six Style & Shopping Director

“These pajamas look just like the far pricier pairs several stars own, but cost a fraction of the price. In my experience, they’re just as comfy as PJs three times the price, too.” — Hannah Southwick, Page Six Commerce Writer

“Big-ticket splurges aside, Black Friday’s a great time to stock up on wardrobe basics. Splendid has always been one of my go-tos for layering tees and turtlenecks, and it’s offering 40% off sitewide right now with the code FRIDAY. Considering I wear a long-sleeved black tee most days during the fall and winter, I’ll be refreshing my stash of this beloved style.” — Elana Fishman, Page Six Style & Shopping Director

“Charlotte Tilbury is the queen of lip products. I’m stocking up on liners and lipsticks while I can! My favorite shades are Iconic Nude and her bestselling Pillow Talk.” — Kristin McNamara, New York Post VP of Influencer Marketing & Franchise Growth

“Aritzia’s coats are unparalleled in terms of both quality and style; I live in my camel-colored Slouch Coat during the winter, and have been considering adding the Only Coat to my closet for a few months now. It never goes on sale except for Black Friday, so I think it’s time to pull the trigger. It’s so classic, and I just know I’ll wear it with everything.” — Elana Fishman, Page Six Style & Shopping Director

“My favorite thing about Daily Drills is that most of its items can be worn all year long — and in any location, no matter the climate. I’ve had my eye on these silk champagne-colored pants that can be worn with an oversized cable knit sweater or over a bathing suit. Seeing these on Daily Drills’ Black Friday sale list was my cue to purchase.” — Kelly Laske, Page Six Senior Social Media Editor

“This Polo Ralph Lauren pullover is such a classic staple that every man should have. It’s so chic, perfect for the holidays and goes with everything. I already bought one for my boyfriend and one for my brother.” — Caroline Blair, Page Six Reality TV Reporter

“If you have a big reader in your life, I promise this will be a life-changing gift. If they have a Kindle or tablet e-reader, they can set this up and get comfy cozy under their covers and not have to worry about re-situating themselves to tap the screen and flip the page. You can clip it to almost anything – I keep mine attached to my headboard – and reading all night long becomes so much comfier.” — Jacquelyn Kozak, Page Six Senior Photo Editor

“Every celebrity wears Calzedonia tights for good reason, and I agree that they truly are the best — though not cheapest — option. That’s why the brand’s buy-two-get-one-free Black Friday sale is the perfect time to stock up on a few pairs for yourself or give a girlfriend a festive holiday gift.” — Melissa Minton, Page Six Style Senior Writer/Editor

“I’m getting both my mom and my sister different sets of matching personalized stationery sets from Minted. They always make such good gifts, because everyone needs them but doesn’t always want to splurge on it themselves. Most of Minted’s stationery is on sale for 20% off right now, too!” — Caroline Blair, Page Six Reality TV Reporter

“I have been wanting to hop on the ballet flats trend but couldn’t find a pair I truly loved — until I saw these. They are the perfect shape and style that I am looking for, and at a great price point for Black Friday with the code BLACKFRIDAY.” — Tori Schneebaum, Page Six Photo Director

“I love this bag; the silhouette is so relaxed and chic. It seems like a never-ending Mary Poppins purse, and it seriously holds all my stuff with ease. Plus, it’s made out of recycled materials, which we love!” — Jacquelyn Kozak, Page Six Senior Photo Editor

“I’m obsessed with sunglasses and have so many different styles, but can never get enough. It’s hard to find designer ones on sale, so it may be time to actually pull the trigger on this Miu Miu option — or hope Santa delivers.” — Melissa Minton, Page Six Style Senior Writer/Editor

“I accidentally put my wireless headphones in the washer AND dryer about a month ago (RIP), so I’m in desperate need of a new pair. I’m excited to try the Google Pixel Buds for the noise-cancellation feature in particular.” — Ally D’Aluisio, Page Six Managing Editor

“My husband spent all of 2023 perfecting his sourdough bread, so this year I’m leveling his baking game up with this all-in-one mixing bowl that includes a lid you can actually bake on.” — Melissa Minton, Page Six Style Senior Writer/Editor

Black Friday FAQs for savvy shoppers

When is Thanksgiving 2024?

Turkey Day this year falls on Thursday, November 28, 2024. Get ready to feast to fuel your shopping marathon!

When is Black Friday 2024?

The biggest sales of the year kick off on Friday, November 29, 2024. Shoppers have just 26 days between Thanksgiving and Christmas for a shortened holiday shopping period — so plan wisely.

Are early Black Friday deals actually worth it?

We only highlight deals we think are worth it. Particularly for hot items that are at high sell-out risk, we recommend shopping early and taking advantage of pre-Thanksgiving discounts on big-ticket gifts like the cult favorite Dyson Airwrap, Kim Kardashian’s Beats, celeb-loved Ugg boots and more.

Can I shop Black Friday sales online?

Most stores and retailers now offer both in-store and online Black Friday sales, with matching discounts for those that want to shop IRL or virtually.

Why is it called “Black Friday”?

Despite being a great day for the economy, Black Friday still symbolizes the dark side of American consumerism, drawing memories of violent crowds competing for limited merchandise. However, with the advent of internet shopping, retailers and e-tailers continue to see record-breaking sales without the morbid mob mentality kicking off the holiday shopping season.

When is Cyber Monday 2024?

Monday, December 2, 2024 will be all about online shopping at retailers across the internet drop prices for Cyber Monday.

Which is better: Black Friday or Cyber Monday?

It depends! Some, though not all, retailers approach Black Friday and Cyber Monday differently, offering discounts on varying brands and products over the post-Thanksgiving weekend. Some stores use Cyber Monday as an opportunity to drop further discounts on on-sale items.

But beware: if you wait for Cyber Monday to make your purchases, you do risk the chance of products selling out.

Where can I find the best deals?

Right here, at Page Six! If you’re in the market for celebrity-worthy styles on a budget, luxury beauty and skincare for less, or gifts so good you’ll want to keep them for yourself, check out our expert-curated Black Friday and Cyber Monday deals for the best of the best.

Why Trust Page Six Style Shopping

This article was written by Hannah Southwick, Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.