If you’ve ever hunted for your favorite player’s jersey just to come up empty-handed, you’ve probably noticed that women’s sports merch still majorly lags behind merch for men’s sports. A report last year from Klarna and the Sports Innovation Lab found that women’s sports merch is hard to find, hard to buy, and lacking in variety, availability and quality.
That’s not just an L for those of us hoping to rep our favorite team or athlete — it hurts women athletes themselves, and the growth of women’s sports overall. That said, several brands and retailers have stepped up their merch game and there are increasingly more options that allow you to broadcast your support of your team with stylish and high-quality fits.
That is, if you know where to look for them. We did the digging so you don’t have to, and rounded up all the women’s sports merch you’ll be proud to wear. Because there’s never a wrong time to rep women’s sports and the talented athletes that are changing the game.
Hello, everyone! My name is Timothy Ramsey and I am a freelance reporter for The Chronicle. You probably recognize my name as a contributor to The
Call it the revenge of the middle-class, middle-aged women.The Guardian’s journalism is independent. We will earn a commission if you buy something through an
Pilates and barre brands in the Big Apple are flying high when it comes to customer service, while yoga and cycling have room for improvement
At the North River YMCA, the staff sees a parallel between how soldiers prepare for battle and how cancer patients prepare to fight their disease.On Saturda