When Victoria Smart goes to the gym, it’s not her workout she most looks forward to — it’s the changing rooms afterwards.
“Fresh fluffy towels, luxury toiletries, high-tech hair tools … it’s like being at a spa,” says the 29-year-old communications manager from Brighton, who spends “almost all” of her disposable income on the £279 a month membership for luxury gym chain Third Space and regularly visits its Battersea Power Station branch. “The facilities are invaluable. There are Hyperice Normatec Leg Compression boots, massage guns and vibrating balls, which, in my opinion, are integral to wellbeing”.
Last week, Third Space became the first tenant to sign a lease at the Elephant Building at 318 Oxford Street, which, until 2022, was home to House of Fraser
Call it the revenge of the middle-class, middle-aged women.The Guardian’s journalism is independent. We will earn a commission if you buy something through an
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