NetEase cuts jobs in Shenzhen as first-person shooting game ‘underperforms’
That followed NetEase’s announcement last month that it would end the operations of Hyper Front because its performance failed to meet expectations, even after more than 10 million gamers made reservations online ahead of the title’s release.
“Not many” NetEase employees were involved in that game in Shenzhen, according to the person.
The job cuts were first reported on Friday by Chinese media. A report by digital outlet The Paper, which cited people close to NetEase, described the company’s action as a workforce reduction affecting “a single product”, not a mass lay-off at its Shenzhen offices.
NetEase did not immediately reply to a request for comment on Friday.
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