LIV Golf debuts new brand campaign ahead of season
LIV Golf has launched a new brand campaign, “Long LIV Golf,” as the league begins its 2025 season today in Saudi Arabia. The initial spot in the campaign is dubbed “A Few Thoughts” and runs for 60 seconds. It includes cameos from Bryson DeChambeau, Phil Mickelson, Dustin Johnson and Jon Rahm and delves into what the future of golf should look like.
RELATED: LIV Golf, Fox Sports announce broadcast schedule for 2025
LIV worked with BBDO, N.Y., on the campaign. LIV also has entered into a long-term partnership with BBDO beyond the new campaign. Anthony Mandler of Arts&Sciences directed the campaign, which will air regionally in N.Y. and L.A. during Super Bowl LIX on Sunday.
Related
Shuttered for years, one of Brunswick’s oldest golf courses maps…
One of the oldest golf courses in Brunswick County is one swing closer to reopening after nearly eight years of closure.The town of Shallotte granted a specia
The Third, a new course by Love Golf Design, is…
Watersound Club in Panama City, Florida, will open The Third, a new 18-hole course by Love Golf Design, on 20 March. The design team – founde
Paulina Gretzky rocks Nashville dive bar with Dustin Johnson at…
Paulina Gretzky was having a great time in Nashville.While husband and LIV Golf star Dustin Johnson is about to tee off at LIV Golf Hong Kong, the 36-year-old m
Baylor women’s golf finishes 15th at Darius Rucker Intercollegiate –…
By Kalena Reynolds | Staff Writer Baylor women’s golf swung through a challenging field of competitors in the Darius Rucker Intercollegiate, finis
