Getting into the habit of exercising can be difficult, both physically and mentally, but fitness expert and mompreneur Keaira LaShae has inspired millions to embrace healthier lifestyles with high-energy dance routines that make fitness feel more like a party.
As a leader in dance fitness, LaShae has transformed the workout space, trading in rigid routines and boring reps for pure movement and enjoyment. Her workouts infuse fun, joy and accessibility, redefining what it means to stay active and healthy.
LaShae’s journey has grown into a fitness empire with a popular app, viral YouTube videos and innovative product lines. With more than 960,000 subscribers and more than 200 million views across platforms, LaShae’s workouts invite everyone to sweat, smile, and stay consistent, whether you’re a fitness newcomer or highly trained athlete.
Her If You Can Move app offers a vast and diverse library of workouts designed to make exercise engaging and accessible, from dance and yoga to strength and weight training.
LaShae also co-founded Just Move Supplements alongside her husband, Kevin “KP” Price. The premium vegan supplement line is the first Black-owned and Black-made vegan supplement brand in the U.S. The brand’s smooth, plant-based protein powder has none of the gritty, chalky texture of competitors, and has gained a loyal following. And flavors inspired by classic southern desserts prove that vegan protein can be both healthy and indulgent.
LaShae’s fitness programs, featured in POPSUGAR, Daily Burn, Lionsgate BeFit, SHAPE Magazine, and Women’s Health, have collectively helped people shed more than 1 million pounds.
On her way to helping people shed more pounds as her influence continues to grow, LaShae remains dedicated to creating spaces where everyone can move, groove, and enjoy the journey to better health.
TMX contributed to this story.
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