With a partnership spanning over 15 years, Life Fitness approached the recent equipment upgrade with a focus on guest-centric wellness solutions. The Life Fitness team managed the entire process, from removing over 30 outdated machines to installing new, cutting-edge equipment. Coordination with Hyatt staff ensured a flawless installation, with walk-throughs covering every detail. Following the installation, Life Fitness trained the Hyatt team on how to customize the lighting on the cardio machines, ensuring the hotel maximized the appeal of the new equipment.

Luxury Innovation Elevates Guest Experiences: The Outcome

The result is a fitness space that not only meets but exceeds guest expectations. Hyatt Regency Chicago decided to install 26 premium Symbio machines, carefully selected to deliver an immersive, high-performance workout experience. These machines blend cutting-edge technology with sleek, purposeful design, offering guests the best in cardio innovation.

• The Symbio Runner delivers advanced performance metrics alongside an Adaptive Flex Deck®, providing a dynamic, sensory workout designed for comfort and endurance.
• The Symbio Incline Elliptical, regarded as the most biomechanically advanced elliptical, combines premium ergonomics with aesthetic design, ensuring a fluid and natural movement experience.
• The Symbio SwitchCycle™ redefines indoor cycling with an immersive experience that allows guests to control their ride, delivering both comfort and performance.
• The Symbio Recumbent Cycle combines advanced biomechanics with premium comfort, offering a personalized, immersive experience for users seeking both relaxation and high-performance training.

Interactive Fitness Activation During the Chicago Marathon

To celebrate the debut of the new Symbio equipment and the hotel’s renewed focus on wellness, Hyatt Regency Chicago collaborated with Life Fitness to host an interactive pop-up experience in its lobby during the Chicago Marathon. Ideally located near the start of the race and Mile 1, the hotel welcomed marathon runners, guests, and spectators to explore the cutting-edge features of the Symbio Runner and Symbio Recumbent Cycle.

• Two-Minute Treadmill Challenge: Visitors were invited to try the Symbio Runner’s unique Adaptive Flex Deck® technology, which allows users to adjust the firmness of the running deck. This two-minute sample workout showcased the treadmill’s customizable running experience, highlighting its ability to cater to runners of all levels.
• Recovery Station with Recumbent Cycle: The Symbio Recumbent Cycle served as the perfect recovery tool for marathon participants and spectators alike. Guests experienced its advanced biomechanics and personalized comfort features, emphasizing its role in post-race recovery or as a low-impact workout option.

This activation not only highlighted the Hyatt’s commitment to guest wellness but also solidified Life Fitness’ reputation as the innovative leader in the commercial fitness space. By engaging a highly relevant audience of fitness enthusiasts and marathon supporters, the event inspired visitors to prioritize their well-being while elevating the hotel’s role as a premier fitness destination.

Christopher Carter, Director of Operations at Hyatt Regency Chicago, remarked that the equipment has been “very well received” by guests, noting the modern look and versatile features. He added, “If Symbio isn’t something that is already in your hotel, it is absolutely something that is going to be necessary in it.” This collaboration positions the Hyatt Regency Chicago as a leader in guest wellness offerings.

A Partnership Rooted in Wellbeing Innovation

At Life Fitness, we are proud of our ongoing partnership with Hyatt Regency Chicago. Together, we have created a wellness environment that truly enhances the guest experience, offering innovative, premium fitness solutions that cater to today’s discerning travelers. With the integration of Symbio, and engaging activations like the Chicago Marathon event, Hyatt’s fitness space stands as a testament to the future of hospitality wellness—offering guests an unparalleled fitness experience in the heart of Chicago.