Fitness Premier  24/7 Clubs, a rapidly growing full-service gym franchise with 19 units across the U.S., is setting its sights on Colorado and Florida as key markets for expansion. With plans to open new locations in Castle Rock, Colorado, as well as Sarasota and Bradenton, Florida, Fitness Premier aims to bring its community-centric fitness model to these thriving regions.

“Colorado and Florida have the perfect combination of community-centric neighborhoods that align with our brand’s mission to serve smaller, often underserved markets,” said Jason Markowicz, CEO of Fitness Premier 24/7 Clubs. “These areas check all the boxes for what we look for when opening a new facility, and we’re excited to bring our unique fitness experience to these vibrant communities.”

Fitness Premier is known for providing a full range of amenities typically found in big-box gyms, combined with the personalized service and community atmosphere of a boutique studio. The brand offers memberships tailored to fit every customer’s schedule, budget and fitness goals, making it an ideal choice for both casual gym-goers and fitness enthusiasts alike.

The upcoming Castle Rock location is slated to open later this year, with Sarasota and Bradenton following shortly thereafter. These new locations are part of Fitness Premier’s broader expansion strategy, which includes a goal to open 10 new locations in the next year and 100 over the next five years.

“Florida and Colorado represent significant growth opportunities for us,” said Markowicz. “We’re looking forward to establishing a strong presence in these states, beginning with Castle Rock, Sarasota and Bradenton. Our approach focuses on impactful, holistic fitness and wellness, ensuring that we cater to the needs of the entire community.”

With a proven track record in smaller markets, Fitness Premier is poised to replicate its success in Colorado and Florida, offering passionate franchisees the support they need to dominate the wellness industry in their neighborhoods.

To find out more information on costs to buy this franchise, please visit https://1851franchise.com/fitness-premier.