The New Flex Collection is Designed for the Pickleball Court and Everywhere In Between

STOUGHTON, Mass., January 30, 2025–(BUSINESS WIRE)–Franklin Sports, a leading brand in the sporting goods industry, has announced the launch of its new Flex Apparel Collection (Flex Collection). With a focus on pickleball attire, the Flex Collection offers the multifunctional benefits of modern athleticwear and enhances Franklin Sports product lineup by providing players with flexible, high-performance gear designed to offer optimal support. This versatile collection transitions athletes from the pickleball court to the coffee shop and everywhere in between while elevating every move.

“We are committed to ensuring that our Flex Collection delivers the high performance required by players while incorporating style, innovation, and support for pickleball enthusiasts and beyond,” said Adam Franklin, President of Franklin Sports. “By collaborating with our design team and gathering input from our roster of professional athletes, we’ve developed pieces we’re proud to launch. This marks a new chapter for us as we continue to elevate the sport of pickleball, expanding our footprint with cutting-edge products, gear, and now an entirely new era of apparel. With the Flex Collection, we’re empowering players to elevate their game both on and off the court.”

The Flex Collection for men and women, available through Franklin Sports and Amazon, focuses on several key elements of its apparel line. Priced from $39.99 to $64.99, the full collection features quick-dry technology, breathable and moisture-wicking polyester-spandex blend fabric, and an athletic fit. The flexible fabric and athletic cuts allow for a full range of motion, ensuring premium performance during any activity. Additionally, the collection includes reflective logos instead of traditional tags, enhancing visibility. The Flex Collection is multi-functional and perfect for various activities – whether you’re playing pickleball, exercising, running errands, or simply relaxing – these products are ideal for any occasion. The men’s and women’s Flex Collection includes the following:

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