SEOUL, South Korea – LIV Golf and Coupang Play announced a new partnership for the League’s inaugural event in Korea, taking place at the Jack Nicklaus Golf Club Korea from May 2-4, 2025. The tournament will be officially known as LIV Golf Korea presented by Coupang Play, with the championship course in Incheon hosting the League’s star-studded field and “Golf, But Louder” experience that has been embraced by fans across the globe.

The multi-year partnership further establishes LIV Golf’s presence in Korea, with Coupang Play serving as a principal partner for Iron Heads GC, a team with three Korean-born players, as well as a marketing partner and the exclusive broadcast partner for LIV Golf in South Korea. The country’s leading streaming service will bring the excitement of all LIV Golf tournaments, including live coverage of this exciting debut event, to Korea’s passionate golf fans.

Coupang, Korea’s largest e-commerce company, launched its video streaming app Coupang Play in 2020. Coupang Play has cemented its position as an unparalleled presenter of world-class sports events in Korea, including the annual ‘Coupang Play Series’ and the ‘MLB World Tour Seoul Series presented by Coupang Play 2024’. It has also received acclaim for its high-quality coverage of sports such as national football team matches, K League, European football leagues, F1, NFL, Davis Cup, FIBA Asia Cup, and the Masters Tournament – and it now adds coverage of all LIV Golf events to its major global sports portfolio.

“As we expand the League schedule, we are thrilled to welcome Coupang Play as the presenting partner for the first-ever LIV Golf Korea,” said Ross Hallett, LIV Golf Executive Vice President & Head of Events. “Coupang Play’s leading streaming service and ticketing platform, together with their significant presence throughout the country, makes them the ideal partner to bring the full LIV Golf experience to another major market in Asia, aligned with our ambition to make LIV Golf Korea one of the biggest events of 2025. Given Coupang Play’s local market expertise and variety of services, they will be an invaluable partner as we attract fans to attend the event and engage with LIV’s exciting brand of team competition in what is an incredibly important market for our League.”

“We are proud to partner with LIV Golf, the world’s first global team golf league, known for its star-studded roster and bold innovations that are breaking new ground in sports entertainment,” said John Lee, Head of Sports at Coupang Play. “With our experience in bringing global sports events such as the ‘Coupang Play Series’ and ‘MLB World Tour’ to Korea, we are confident that fans will experience only the best with LIV Golf Korea.”

Coupang Play is the first principal partner of Iron Heads GC, captained by Korean-American star Kevin Na and featuring hometown hero Danny Lee, budding Japanese talent Jinichiro Kozuma, and Yubin Jang, a nextgen Korean star and No.1 golfer from the KPGA. Jang, coming off one of the best seasons of his career this year, winning four KPGA titles including the KPGA Grand Prize, recently joined the Iron Heads and will make his LIV Golf debut in February. LIV Golf Korea presented by Coupang Play will be Jang’s first tournament in Korea as a player on the LIV Golf League and will also mark the 10-year anniversary of the memorable 2015 Presidents Cup, held at Jack Nicklaus Golf Club Korea. In that historic event, the Incheon-born Lee represented the International Team and notably defeated fellow LIV Golf player Dustin Johnson 1UP in the Sunday singles matches in front of his home crowd.

The partnership between Iron Heads GC and Coupang Play will provide fans with exclusive access to the team in the lead-up and throughout the tournament, strengthening the Iron Heads’ presence and popularity in South Korea. The team will also carry the Coupang Play logo on their uniforms throughout the 2025 season.

“Our team is proud to partner with Coupang Play, one of the most recognizable brands in the country that is committed to connecting audiences with the top sports leagues in the world,” said Martin Kim, General Manager of Iron Heads GC. “We look forward to giving our fans in Korea exclusive content through Coupang Play so they can embrace their new hometown team and see the Iron Heads as they’ve never seen us before.”

Entering its third official league season in February, the LIV Golf League features an exciting blend of individual and team competition that has supercharged the sport, redefined how golf is experienced and captivated fans worldwide. Each tournament features 54 holes played over three rounds with shotgun starts, where all teams begin play simultaneously on different holes. Fans can watch the star-studded field in action, including 2024 LIV Golf Individual Champion, Jon Rahm (Legion XIII), 2024 Team Champion Ripper GC captained by Cameron Smith, Bryson DeChambeau (Crushers GC), Brooks Koepka (Smash GC), Dustin Johnson (4Aces GC), Sergio Garcia (Fireballs GC), and many more, via Coupang Play’s streaming service and in person, May 2-4, 2025, at the Jack Nicklaus Golf Club Korea.

For more information, visit LIVGolf.com. Additional information for LIV Golf Korea presented by Coupang Play will be available on Coupang Play in the near future.

The 2025 LIV Golf season begins with LIV Golf Riyadh from February 6–8, followed by LIV Golf Adelaide from February 14–16. For more information, visit LIVGolf.com and follow the LIV Golf League on social media at @LIVGolf_League.