BVGroup has announced the appointment of seven-time NBA All-Star Tracy McGrady as its Safer Gambling Ambassador in Canada for its flagship brand, BetVictor.

McGrady, who had a standout 16-year NBA career with teams including the Toronto Raptors, Orlando Magic, and Houston Rockets, remains a beloved figure among basketball fans, particularly in Toronto. His partnership with cousin Vince Carter during the 1999/2000 NBA season left a lasting legacy in the city.

As part of his new role, McGrady will support BetVictor’s ongoing efforts to promote responsible gambling in Canada. The platform offers a range of tools and services designed to ensure a safe and responsible betting experience across its extensive sports betting and online casino offerings.

Tracy McGrady commented: “I’m delighted to continue my close partnership with BVGroup and become BetVictor’s Safer Gambling Ambassador in Canada. Safer gambling is an important issue across Canada, and I look forward to helping to promote this message alongside BetVictor to encourage Canadian customers to bet and play safely and responsibly.”

Brent Almeida, CCO of BVGroup, commented: “We are thrilled to have signed Tracy McGrady to BetVictor to promote Safer Gambling. Tracy is a perfect role model, with an amazing career across 16 seasons in the NBA. Aligning with him is a perfect fit for the BetVictor brand.”