• Capsule of apparel, footwear and accessories features powerful, bold styles designed to encourage self-expression on the course
• Signature items include a bomber jacket, pleated skort, and high-top performance footwear
• Available now on adidas.com, the adidas app and at select retailers worldwide

adidas and luxury fashion label JAY3LLE are encouraging all women to make a powerful statement as they head to the first tee. Today, the brands are introducing the adidas x JAY3LLE capsule of apparel, footwear and accessories that features bold and powerful styles meant to energize women’s golf fashion. The collection is available now in limited quantities on adidas.com, the adidas app and at select retailers worldwide.

Designed to offer a fresh take on women’s golf attire, adidas partnered with fashion designer and visionary Johan Lindeberg’s JAY3LLE label that he co-founded with his daughter, Blue. The aim of the capsule is to introduce visually striking sport apparel silhouettes for her through the lens of both streetwear and high fashion. The capsule also includes a fashion-forward high-top performance golf shoe to finish off the look, which can be styled in a variety of ways. adidas athlete Linn Grant will showcase select pieces from the adidas x JAY3LLE capsule at the AIG Women’s Open this week in St Andrews.

“My daughter, Blue, and I are excited to create this special collaboration with adidas,” said Johan Lindeberg. “They are a passionate and inspiring team with high creative ambition within golf. I have always been an adidas fan, so it feels very natural and organic to create this collection together. I have always sought to modernize the game of golf through fashion. This capsule speaks to the energy and inclusive community that’s steadily growing in the sport and especially amongst women, which is why focusing on womenswear for this collection was so important.”

“More women are picking up the sport than ever before and we want to be part of that driving force to show women that there are sporty and stylish options for her so she can feel confident in what she wears out on the course,” said global apparel design director, Jennie Ko. “Johan is no stranger to pushing the limits in golf fashion with what he brought to the sport in the early 2000s, so he was the perfect partner for us to push this area in the women’s game and combine our sport performance heritage with powerful looks that are representative of the women playing the sport today.”  

“I’ve always taken a personal interest in fashion outside of the course, so this capsule is one I’m really excited about,” said adidas athlete and LPGA Tour professional Linn Grant. “I was able to work with both Johan and the adidas team to provide feedback on the pieces to help bring this collection to life, so I know these silhouettes will inspire a lot of women to get out of their comfort zone and wear something that will provide them with energy and positivity whenever they play.”

Inspired by the intersection of sport and fashion taking place in golf today, adidas x JAY3LLE represents a collection of modern, functional silhouettes where the guiding principle behind the designs was the power of women in sport. The collection features a dynamic and vibrant color palette that includes a blend of purples, reds, and pinks contrasted against deep blacks and pure whites. Signature pieces in the line include:

• Bomber Jacket
  • This full-zip sleek layering piece features 3-Stripes accents over the sleeves with side pockets and subtle adidas x JAY3LLE branding on the left chest. It also includes an attached hood and fully embroidered adidas x JAY3LLE graphic across the back.
• Pleated Skort
  • This sporty and elegant pleated skort features adidas performance materials and includes a belt with a removable pouch option to give the traditional golf skort additional function and an updated and polished look.
• CODECHAOS JAY3LLE
  • Built on the same last as CODECHAOS, adidas’ high performance spikeless footwear model that’s meant to redefine what a golf shoe can be, this laced high top boasts a futuristic design with premium perforated leather detailing that challenges the aesthetic of traditional footwear. The special model is adidas’ first ultra high-top design engineered specifically for women. The shoe also features a buckle and tee holder as an accessory to add to the overall look of the shoe. The TWISTGRIP outsole, full-length BOOST cushioning, and waterproof upper will ensure the footwear performs on the course.

Other pieces in the collection to complement the signature items are: a PRIMEKNIT sweater with adidas and JAY3LLE branding across the chest; a long-sleeve form-fitting mock neck shirt with 3-Stripes detailing down the arms; short-sleeve graphic t-shirt; full-zip wind vest; a classic ringer long-sleeve crewneck; high waisted legging; flare pant with a tracksuit-type look and feel; 3-Stripes hoodie jacket; 4-button sporty polo; a long sleeve form-fitting mock neck dress; and accessories such as a hat, headband, and socks to accent the range.

adidas x JAY3LLE is available now on adidas.com, the adidas app, and at select retailers worldwide in limited quantities.

About JAY3LLE

JAY3LLE, created by father-daughter duo Blue and Johan Lindeberg, embodies their belief in the power of being cross-generational and aims to connect their global networks to inspire an international creative community. Through only putting out pieces that they love, Johan and Blue envision JAY3LLE as a fusion of fashion and sports, uncovering the power of creative collaboration through working across disciplines. Together, Blue and Johan Lindeberg are dedicated to pushing the boundaries of creativity, mixing traditional and contemporary elements to craft a brand that resonates to their community, as well as a global audience. They are committed to fostering a new dynamic and inspiring environment that transcends fashion and upholds creative expression.